Institutionalization of UX

How to Support Institutionalization of a Mature UX Practice

This course focuses on the skills and knowledge also covered in the Certified User Experience Analyst (CXA)^TM examination

Objective

• Learn about the global shift to industrial-strength user experience (UX)
• Understand the organizational issues related to a sustainable UX practice

Who should attend

UX staff, especially those striving to improve the maturity of their operation, and also executives and managers who would like context for management and enhancement of a UX team.

What you’ll learn

• Identifying advantages of being in a mature UX operation
• Assessing the maturity of your organization and recommending the key next steps to increase its maturity
• Outlining the key strategies for major transformation and the complementary roles of an external executive advisor and an internal advocate
• Managing key challenges with:
  • Executive championship
  • Governance
  • Reorganization
  • Cultural change
  • Organizational structure
  • Staffing
  • Training and certification of staff
  • Methods, templates, tools, standards
  • Knowledge management
  • Central UX group responsibilities
• Submitting an application to certify your usability practice

What you get

• Real-world examples and practical tips from our instructors who are also active UX consultants
• Hands-on individual and group exercises to ensure conceptual understanding
• Training package that includes:
  • A comprehensive student manual
  • Quick reference job aids